Approximately 50 percent of U.S. consumers consider at least one sustainability factor in selecting consumer packaged goods (CPG) items and choosing where to shop for those products, according to a recently released survey conducted by Information Resources, Inc. (IRI). The 22,000 U.S. consumers surveyed were asked to determine the impact of four key sustainability features in their product and store selection—organic, eco-friendly products, eco-friendly packaging and fair treatment of employees and suppliers. One-fifth of those surveyed were determined to be “sustainability driven,” taking at least two sustainability factors into account when making their selections.

“Sustainability has evolved from a niche segment concern to a major factor influencing purchasing and shopping behavior across a sizable consumer base,” says IRI Chief Marketing Officer Andrew Salzman. “Our survey indicates that consumers are focused more and more on the social and environmental impact of their CPG purchases, creating a viable and growing U.S. market for sustainable products and packaging with the potential to mirror well-developed markets in Europe and Japan. U.S. retailers and manufacturers are beginning to respond to that demand.”

Among the IRI results highlighting the evolution of sustainability factors in consumer decision-making are the following:

* Approximately 30 percent look for eco-friendly products and packaging in their brand selection
* Up to one-quarter of those surveyed consider fair trade practices along with eco-friendly or organic designations in selecting a shopping destination
* Nearly 40 percent of consumers search specifically for organic products
See entire story here: http://us.infores.com/page/news/pr?mode=single&pr_id=246

Computers are as common in our offices as telephones and the numbers are growing. Faster, more powerful machines quickly replace obsolete equipment and “upgrade” cycles span only two or three years. Most computer equipment is not designed to be easily recycled. The components are difficult to take apart and the materials, especially plastics, are often unlabeled making recycling difficult. The result is large amounts of electronic junk headed for disposal.

Besides wasting materials, the manufacturing process and disposal of electronic equipment may release pollutants into the air and water and may adversely affect human health and the environment. The costs to replace equipment every two or three years, plus the cost to dispose of these items properly can add up quickly. What looked like a good price for new equipment may carry significant hidden costs.

You can send a message to manufactures and suppliers. Your purchasing decisions can affect the market. Choose manufacturers who practice Product Stewardship by making it their business to produce products that are less toxic, conserve materials, and reduce waste.

This Guide can help you make environmentally friendly choices when you purchase computer equipment. In it you’ll find out:

• what product features can damage the environment
• what alternatives to seek
• where to get details about products and contracts
• who’s doing what among manufacturers, agencies and organizations

See entire story here: http://www.productstewardship.net/productsElectronicsEPPGuide.html